Marketing Manager

Posted on May 01, 2021

Foreign HR

Beijing, China

About Company:

Founded in 2011, this company is a leading global multi-platform game publisher. Their games have been translated into 16 different languages and published in more than 130 countries, reaching more than 200 million players worldwide.

Job Profile:

This role involves the marketing work for the European and the American regions.

Job Details:

Job Description:

  • Responsible for establishing the product brand image, and formulating the marketing positioning of mobile game products according to product characteristics and market environment;
  • Ensure full integration of marketing communications, including but not limited to community communications, PR, celebrity and KOL cooperation, offline advertising, offline events, exhibitions, etc.;
  • Coordinate the PR, branding planning and execution of the company's various project teams to enhance the company's and product's overseas visibility and reputation;
  • Cooperate with creative teams/organizations to ensure that they have a deep understanding of product goals and strategies, transform brand concepts into actual ideas and content, and channels to ensure the promotion and maintenance of brand influence;
  • Plan and review English PR, Branding, advertising and other copy content.

Job Requirements:

  • More than 2 years of marketing experience in Europe and the United States;
  • Strong ability to do English copywriting;
  • Love the game, love the two-dimensional culture plus points;
  • Familiar with overseas media platforms, have marketing agencies and channel resources;
  • Excellent creative ability and solid marketing foundation, able to independently organize and complete marketing activities;
  • Good teamwork and inter-departmental collaboration ability, full of passion and sense of responsibility.

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Job Summary

Company Foreign HR
Location Beijing, China
Job Type Contract (1 year)
Pay Rate 25,000 - 30,000 RMB/Month
Years of Experience Experienced(2-5 Years)
Job Reference Code J2100039

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